REC POP UP DAY
A large sunshade, a pop-up store, a DJ stand and over 100 seats are built with a single re-used element. Low-tech circularity is still circularity.
REC.0 is a festival promoted by REC Experimental Stores. Twice a year, Barri del Rec a igualada, becomes a commercial and cultural space that brings together more than 70 brands of clothes and accessories occupy the old factories to offer their products accompanied by artistic installations , workshops, conferences and live music.
The project, sponsored by a beer brand, consists of the design and construction of POPUP DAY, the only ephemeral store with a new floor, which houses the most emerging and innovative brands and is located at the epicenter of the festival.
The proposal proposes turning the POPUP DAY into a multi-functional infrastructure that, in addition to the store, becomes a stage, an umbrella and the stage for DJs' performances
The use of beer crates for the construction of ephemeral structures is a fairly explored practice and the main challenge we faced was constructive innovation. The construction system of the pergola consists of a series of catenaries made up of 500 boxes suspended from slings and anchored to the facade of the existing building. This system is a proposal that emerged from the experimental workshop and that had never been tried before.
The project, sponsored by a beer brand, consists of the design and construction of POPUP DAY, the only ephemeral store with a new floor, which houses the most emerging and innovative brands and is located at the epicenter of the festival.
The proposal proposes turning the POPUP DAY into a multi-functional infrastructure that, in addition to the store, becomes a stage, an umbrella and the stage for DJs' performances
The use of beer crates for the construction of ephemeral structures is a fairly explored practice and the main challenge we faced was constructive innovation. The construction system of the pergola consists of a series of catenaries made up of 500 boxes suspended from slings and anchored to the facade of the existing building. This system is a proposal that emerged from the experimental workshop and that had never been tried before.
2017 - 2018
Roger Paez, Toni Montes, Mariam Al Ali, Alba Julià, Yuliana Leon, Daniela Meade, Luciana Pimentel, Claudia Ribot, Santiago Ríos, Pablo Viaplana, Andoni Zamora
REC Stores (Ricard Vila, Ramon Enrich)
Roger Paez, Toni Montes, Mariam Al Ali, Alba Julià, Yuliana Leon, Daniela Meade, Luciana Pimentel, Claudia Ribot, Santiago Ríos, Pablo Viaplana, Andoni Zamora
REC Stores (Ricard Vila, Ramon Enrich)
